Privacy Policy

Last updated: October 26, 2025

Morocco 4×4 Cars is committed to protecting your privacy and ensuring the security of your personal information.

Introduction

This Privacy Policy explains how Morocco 4×4 Cars ("we", "us", "our") collects, uses, discloses, and protects your personal information when you use our car rental services and website located at M'Hamid, Maatallah, No. 912 Marrakech, Morocco.

By using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

Information We Collect

Personal Information

When you make a booking or create an account, we collect:

  • Contact Information: First name, last name, email address, phone number
  • Location Information: City, country, pickup/dropoff locations
  • Travel Information: Flight number (optional), rental dates and times
  • Payment Information: Credit/debit card details processed through our secure payment processor (CMI)
  • Special Requirements: Any comments or requests you provide
  • Identification: Driver's license and passport information required for vehicle rental

Automatically Collected Information

  • Technical Data: IP address, browser type, device information, operating system
  • Usage Data: Pages visited, time spent on pages, search queries, booking preferences
  • Cookies and Tracking: We use cookies to enhance your experience and analyze website usage

Vehicle-Related Information

  • Vehicle condition reports and photographs
  • GPS tracking data (if applicable, for vehicle recovery purposes only)
  • Mileage and fuel consumption data
  • Traffic violations or accidents (if any occur during rental period)

How We Use Your Information

We use your personal information for the following purposes:

  • Service Delivery: Processing and managing your car rental bookings
  • Communication: Sending booking confirmations, updates, and customer support via Resend email service
  • Payment Processing: Handling payments and security deposits through CMI payment gateway
  • Safety and Security: Verifying identity, preventing fraud, and ensuring vehicle security
  • Legal Compliance: Meeting legal and regulatory requirements in Morocco
  • Service Improvement: Analyzing usage patterns to enhance our services
  • Marketing: Sending promotional offers and updates (with your consent, which you can withdraw anytime)
  • Reviews: Managing and displaying customer reviews to help other customers

Data Storage and Security

Data Storage

Your data is stored securely using:

  • Convex Database: For booking information, customer profiles, and rental history
  • Clerk Authentication: For secure user authentication and account management
  • ImageKit: For secure storage of vehicle and gallery images
  • All data is encrypted in transit and at rest using industry-standard encryption

Security Measures

We implement comprehensive security measures including:

  • SSL/TLS encryption for all data transmission
  • Secure payment processing through PCI-DSS compliant CMI gateway
  • Regular security audits and updates
  • Access controls limiting employee access to customer data
  • Firewall protection and intrusion detection systems

Note: While we implement robust security measures, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but are committed to protecting your information using industry best practices.

Data Sharing and Disclosure

We may share your information with:

  • Service Providers: Clerk (authentication), Convex (database), Resend (email), CMI (payment processing), ImageKit (image storage)
  • Legal Authorities: When required by law or to protect our legal rights
  • Insurance Companies: In case of accidents or claims during rental period
  • Business Transfers: In the event of a merger, acquisition, or sale of assets

We do not sell your personal information to third parties.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

  • Maintain your login session and preferences
  • Remember your booking selections
  • Analyze website traffic and user behavior
  • Improve website performance and user experience
  • Provide personalized content and recommendations

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

Your Privacy Rights

You have the right to:

  • Access: Request a copy of your personal data we hold
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your data (subject to legal retention requirements)
  • Portability: Receive your data in a structured, machine-readable format
  • Objection: Object to processing of your data for marketing purposes
  • Restriction: Request limitation of data processing in certain circumstances
  • Withdraw Consent: Withdraw consent for data processing at any time

To exercise these rights, please contact us at the information provided below.

Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services and maintain your account
  • Comply with legal obligations (tax, accounting, insurance records - typically 7 years)
  • Resolve disputes and enforce our agreements
  • Meet vehicle rental regulatory requirements in Morocco

When data is no longer necessary, we securely delete or anonymize it.

Children's Privacy

Our services are not intended for individuals under 21 years of age (minimum age for car rental). We do not knowingly collect personal information from children. If you believe we have collected information from a minor, please contact us immediately.

International Data Transfers

Your information may be transferred to and processed in countries outside Morocco, including the United States and European Union, where our service providers (Clerk, Convex, Resend) operate. These transfers are protected by:

  • Standard contractual clauses approved by relevant authorities
  • Adequate data protection certifications
  • Compliance with GDPR and international privacy standards

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by:

  • Posting the updated policy on our website with a new "Last Updated" date
  • Sending email notification for material changes

Your continued use of our services after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Morocco 4×4 Cars

M'Hamid, Maatallah, No. 912 Marrakech

Morocco

Phone: +212 6 33 33 74 32

Email: contact@morocco4x4cars.com

We will respond to your inquiries within 30 days of receipt.